Rumor has it that Apple plans to release a new model alongside AirPods 3: a major upgrade to Apple Music that won’t cost members a single cent more.
Hits Daily Double reports that Apple Music will add a new level of high-fidelity, lossless audio, which accepts streams above the current AAC 256kbps format, meaning people with high-end speakers or headphones should. Will definitely hear the difference when it launches.
The exact sound quality was not stated in the report. But the move is likely to bring Apple Music closer to Deezer, Tidal, Amazon Music Unlimited and Spotify’s upcoming Hi-Fi class.
Apple may have come up with a sleeve. Even though all competitors charge (Or expect to charge) more for their enhanced sound. But it looks like Apple Music is offering a $ 9.99 per month membership at no cost.
Too good to be true?
While that may well reflect that Apple isn̵7;t hoping for the studio quality that Tidal and Amazon have to offer, it still sounds too good to be true. But that’s what Hits Daily Double got from “Label Source”.
Offering high-fidelity and lossless audio is typically an additional cost to audiophiles, with prices ranging from $ 5 (Amazon Music Unlimited) to $ 10 (Tidal) per month, while Spotify HiFi doesn’t yet. Monthly costs are attached, but the company has increased their prices this week, which may prepare for a new level when it arrives.
So in that market, can Apple decide to offer a lossless streaming upgrade for free? Apparently, Apple has the resources to do just that, since Apple TV Plus has essentially been available for a long time.
That said, Apple Music, despite its growth, is still far from Spotify in terms of subscriber numbers. If offering an upgrade that others charge is a way to close that gap, then it makes sense for Apple to pour a lot of resources into making that happen.
It’s also worth noting that the move won’t happen without a precedent for the company.Apple is offering famous HD movie buyers a free upgrade to the 4K HDR version once it becomes available, of course, with no obligation to do so.
Hits Daily Double reports that a new level will be announced alongside the AirPods 3, which is likely to appear in the first half of 2021.If the company keeps the subscription price stable while offering improved quality, it would be a good idea. Interested to see how our competitors react