Have you heard the news? Godzilla and King Kong have completely destroyed Hong Kong. But unfortunately with They might just bring the movie business back to life.
Warner Bros. Godzilla vs. Kong It opened in theaters nationwide on Wednesday, and although it premiered simultaneously on HBO Max, it didn’t stop the blockbuster from dropping monster numbers. At the end of Easter weekend, tent poles grossed nearly $ 50 million, breaking the previous film’s record of the epidemic as easily as a multi-storey apartment complex. Until now, there has not been any other COVID launch that has exceeded $ 25 million in revenues in 2017. Prof Overall Sales first weekend in the US and just Raya and the Last Dragon, Wonder Woman 1984and Tom and Jerry Can make up to 20 million USD.
The top box office success suggests that consumers are more comfortable sitting in theaters after a year of social isolation. It’s also more subtle, though, is the middle finger, even if it’s the middle finger that is just starting out and it’s definitely not. Movie consumption when Warner announced a concurrent release strategy in December, while HBO Max said the film had a larger audience than every movie or TV series launched since the service’s debut. For the first time in May (HBO Max didn’t reveal specific numbers), consumers seemed to speak loudly and clearly: They wanted to go back and watch movies.
“I think a big movie like this should tell everyone how we have a reason to release a movie, want people to have a cinematic experience,” said Joshua Grode, CEO of the movie. Godzilla vs. KongThe production company Legendary Pictures discussed the results.
As some media analysts have retained the streaming age in recent years, home viewing and dramas could be concurrently, if not contractually. Godzilla vs. KongThe dominance of the two platforms is a good reminder, though, of course, better evaluations will take place when society is completely reopened, and the choice is based on rest and comfort rather than safety.
Still, industry observers have been talking. Godzilla vs. Kong– A film that is fierce and brave enough to be almost demanding to be seen on the big screen, the first true stress test of the drama industry’s revival. The stakes were once again higher when it was announced that both New York City and Los Angeles cinemas will reopen at the time of the blockbuster screening. (Two metro areas alone account for more than 16 percent of domestic box office sales.) And although theaters in these two markets are limited to 25 percent in capacity, Los Angeles is limited to 25 percent. And New York is the highest earning area for Godzilla vs. KongWith nearly 8 percent and 6 percent of the box office, respectively, according to Comscore.
“Without these two major entertainment hubs back online, we wouldn’t see them.
“This is why the studios are waiting for these two cities to come back,” he added. “It would be a harder sell to be convinced of releasing a big movie if New York and Los Angeles weren’t ready. Serve Not just consumer confidence But it’s the studio’s confidence. ”And the increased studio confidence means that there are plenty of exciting titles planned for this summer.Black widow, Quick 9, Quiet place 2, Top Gun: Maverick– likely to no longer have to be pushed back
However, while Godzilla vs. Kong It may have just shocked the movie business.There’s a long way to go before life-saving shutdown is completely shut down. For now, $ 50 million is awesome. In normal times, it’s pretty common considering the $ 160 million film was spent on production and while GvK It seems to prove that the big, low-cost movies are still in theaters, the fate of less real people. blast The title in the cinema is not yet clear. As with many aspects of our lives, some things behind COVID will never be the same.
Still, with more and more vaccinations every day and more and more cinemas returning to business, studio executives and consumers can see the light at the end of the tunnel. And unlike the fictional universe of Godzilla vs. KongThere is reason to be hopeful that it won’t be crushed into blackened rubble.