Home / Technology / LG’s exit from the smartphone market is no surprise – TechCrunch

LG’s exit from the smartphone market is no surprise – TechCrunch



For people who Along the gap, LG will be fondly remembered as a pioneering smartphone. For more than a decade and a half, the company has been a major player in the Android category and has been the driving force behind many innovations that have become standard.

Perhaps most amazing is that LG Prada announced a month before its first iPhone, a device that has helped pioneer the touchscreen form factor that has been defining almost any smartphone since then.At that time, the company publicly accused Apple of tearing down the screen. The design itself remarked, “We considered Apple’s Prada phone to be replicable after the design was unveiled when it was presented at the iF Design Award and awarded in September 2006.

In July, the company will stop selling the phone in addition to its existing inventory.

LG continues to push the envelope ̵

1; despite mixed results However, the company eventually failed to make it. This week, the South Korean electronics giant announced it would be out of the category that. “Incredibly competitive”, choosing to focus on a myriad of other departments.

The news came as little surprises after months of rumors that the company was looking for a buyer for a smartphone unit. In the end, it seemed that no one was prepared. In July, the company will stop selling the phone in addition to its existing inventory.

The smartphone category is a very competitive one. And frankly, LG’s numbers are steadily declining in the “Others” category of numbers, ruled by names such as Samsung, Apple, Huawei and Xiaomi, among others. Under the top five are often the names of other Chinese manufacturers such as Vivo.


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