And of course, there are inevitable privacy concerns. Kinsa emphasizes that all information provided to the city is aggregated and anonymized. “No personal information is sent to anyone other than that person,” Singh said. “They own the data. And we really insist. about this.”
Although digital privacy experts say these are important safeguards. They also note that information about children and health is particularly sensitive. Health policy advisor at the Future of Privacy Forum said: “It is extremely important to balance public health benefits and needs with social or social risks.
For example, even anonymous data can sometimes be re-identified. “Even though it is “The ‘fourth grade students of this school in the neighborhood’ could narrow it down,” said Hayley Tsukayama, a legal activist at the Electronic Frontier Foundation, a digital privacy group. “It doesn’t take a lot of data points to identify something again.”
Information collected by zip codes is included in the sickness signs provided by Kinsa on the map. Public HealthWeather Companies sometimes share this postal code level information with pharmacies. Vaccine supplier And other companies, for example, Clorox, have used Kinsa’s data to determine where to target ads (Lysol doesn’t have access to special data, Kinsa said).
Both Kinsa and the city need to be transparent with families about how information is used, stored and shared. and how long to keep such information experts say City officials are “It’s important to approve this,” said Amelia Vance, director of youth and privacy education at the Future of Privacy Forum. Parents will receive that the program is fully vetted and safe for their children and families.”
in the next few months City officials will be closely monitoring how well the project is working, Dr. Varma said. How does the family feel about the project? Is it getting enough information to generate useful information? Can they catch the outbreak faster and slow the spread of the disease?
“Our goal is to try to see if the real world has the impact we hoped for,” Dr Varma said. “It is also possible that the system might not detect anything unusual or unusual. But it has also proven to be successful because it provides information to people they find useful and builds confidence in having children at school.”