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Qualcomm will buy NUVIA: CPU Magnitude Shift

This article will be updated in a breaking news format.

Qualcomm today announced that they will acquire NUVIA for $ 1.4 billion by acquiring a start-up made up of industry veterans who were originally behind the creation of Apple’s high-performance CPU cores. A significant share of Qualcomm’s future in high-performance computing in both mobile devices and laptops, with a chance to re-enter the server market.

NUVIA was first established in February 2019 and left stealth mode in November of that year. The startup was founded by industry veterans Gerard Williams III, John Bruno and Manu Gulati, who have extensive industry experience at Google, Apple, Arm, Broadcom and AMD.

Gerard Williams III has been chief architect for more than a decade at Apple, being the principal architect of Apple̵

7;s entire CPU design to the Lightning core in the A13 – with the Apple A14 cores and the newer Apple M1 Firestorm, perhaps as well. In the pipeline under his supervision

NUVIA has been able to recruit and recruit a number of industry-leading talent from various CPU design teams across the industry, and it plans to enter the high-performance computing and enterprise market with a new SoC server featuring so-called new CPU cores. Phoenix.

NUVIA, in particular, made proactive claims about how their designs could outperform competitors in both raw and energy efficiency when they hit the market. Would be used with suspicion, however, due to members of the design Teams and capabilities that prove themselves in the form of CPU microarchitectures. Apple’s hugely successful startups have more weight and reliability than them compared to other startups.

As a new agency in the industry, companies often have to struggle hard with established giants, so even if they have the talent and technology, they’ll have a hard time. But it doesn’t guarantee that they will be successful in business. I admit that during the first company announcement in 2019, I thought to myself that it was likely the team was looking to get another big player, which happened today.

Qualcomm gains and possibilities

The acquisition of Qualcomm’s entire company for US $ 1.4 billion is regarded as an endorsement of NUVIA’s capabilities and demands, and could be a significant shift in the industry that vastly expands the possibilities of the combined agency. As if they were separate entities

From Qualcomm’s point of view, it’s a bittersweet deal that follows the company’s failed Centriq business, which dates back to 2018, hitting major attacks and cancellations as the company has to cut costs and lay off large numbers of people in it. Their data center unit

At the time, Qualcomm retained its custom microprocessor architecture team for server SoCs, a few years earlier it had abandoned the effort at a custom CPU for mobile because Arm was more power efficient and its advantages. The better PPA (Performance, Power, Area) of the Core Arm, the design team finally ran out of time for years, leaving Qualcomm with no design capabilities. custom CPU microarchitectures any longer.Plus, it never competes at all.

Qualcomm is now buying NUVIA, giving them the possibility to take advantage of a server-space startup that could underscore the company’s ambitions in the server space and give them a second chance in the market.

Additionally, the move is affecting more consumer space, with Qualcomm claiming that the NUVIA CPU design is expected to be implemented in flagship mobile SoCs and next-generation laptops as well as applications. Other industrial applications such as digital cockpit and ADAS.

Essentially, Qualcomm wants to take advantage of NUVIA’s CPUs to replace Arm’s current Cortex CPU IP and gain a competitive advantage in terms of performance. This is the focus of the transaction, as Qualcomm is confident that NUVIA’s CPU design and roadmap will be competitive or even higher than Arm’s offerings, and bring money and investment towards those goals.

There are also two other points to consider by Qualcomm for buying: With Nvidia’s plans to buy Arm Holdings announced in September, this will give Qualcomm a significant level of independence and security. With future product roadmap – just in case Nvidia will make major changes. Go to the CPU IP License Scheme

Second, Apple’s recent move to x86 to support its own arm-based Apple Silicon SoCs, starting with the new Apple M1, and planning to make full product changes over the next two years has pushed the ecosystem of Arm is very forward as Qualcomm has released a dedicated Snapdragon design for laptops. But they still rely on Arm’s Cortex CPU IP and currently can’t compete with Apple’s silicon.Essentially, Qualcomm could view this as a big long-term bet in its efforts to establish itself as an Arm silicon supplier in This market is a de facto and alternative to Apple Silicon products, NUVIA in the past commented that this would be a possible long-term goal in addition to focusing on their server space, however the acquisition by Qualcomm. At this time, the plan was greatly accelerated.

Press release:

SANDAQ, Jan. 13, 2021 / PRNewswire / – Qualcomm Incorporated (NASDAQ: QCOM) today announced that its subsidiary Qualcomm Technologies, Inc. has entered into a final acquisition agreement. NUVIA at a price of approximately $ 1.4 billion prior to working capital and others. The transaction is subject to normal closing conditions, including regulatory approvals under the Antitrust Improvement Act. Hart-Scott-Rodino 1976, as amended.

NUVIA is made up of proven world-class CPU design and technology teams with industry-leading expertise in high-performance processors, system-on-chip (SoC), and power management for compute-intensive devices and applications. results The addition of NUVIA CPUs to Qualcomm Technologies’ Mobile Graphics Processing Unit (GPU), AI engine, DSP and dedicated multimedia accelerator will further expand Qualcomm Snapdragon platform’s leadership and make Snapdragon the preferred platform. For the future of connected computing.

NUVIA CPUs are expected to be integrated into Qualcomm Technologies’ wide product portfolio, flagship smartphones, new laptops and digital cockpits, as well as Advanced Driver Assistance Systems, augmented reality solutions and systems. Infrastructure network

As part of the transaction, NUVIA founders Gerard Williams III, Manuculati and John Bruno and their employees will be joining Qualcomm.

“The leadership in CPU performance will be critical in defining and delivering next-generation computing innovation,” said NUVIA CEO Gerard Williams. The best engineering, technology and resources in the industry come together to create a new level of high-performance computing platform that sets the standard for our industry. We can’t be more excited about the opportunities ahead. “

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