Samsung had a new audio system unveiled at CES 2021 and it’s called The Voyage. The brand’s sound may not be what you might have thought of. But these sounds are meant to provide consistent sound effects between different products. I haven’t owned a Samsung phone in years, but I can still remember the previous brand tones from the default ringtone, hopefully Samsung will remember The Voyage too.
According to Samsung, this new sound “represents the overall brand identity of Samsung Electronics and was created by sound designers who have extensive experience in developing sound for product functions.” The basic melody consists of four notes that you can see. In the header, and Samsung said this shows the company has never stopped innovating.
The audio format is used in event stores and digital content.Samsung has electronic versions, neoclassical, pop, and funk in their blog posts, which you can listen to below if you want to check them out.